The Effect Of Color On Customers

From the tone is divided into cold colors and warm colors, cold colors are mostly blue, warm colors are red, yellow, green, purple, black and so on.  Neutral colors are commonly used for logos.  Use neutral colors to separate relative colors, creating color collisions, very attractive.

1--The contrast color can make the color more obvious and clear.

2--Colors arranged within 60 degrees in the color ring are referred to as close colors, and colors between 110 degrees and 180 degrees are referred to as contrast colors

3--Similar colors and contrasting colors: Similar colors give people a sense of softness, regularity and coordination, and contrasting colors bring people a strong visual impact.  Similar colors are best for creating a warm atmosphere.  Contrasting colors are easier to create excitement.

4--Warm colors and cool colors: warm colors can produce warm, bright, lively and warm feelings. Cool color system can make people feel calm, stable and negative.

5--Brightness: high lightness will give people a relaxed and lively feeling, while low lightness colors will give people a sense of calm and stability.