Hotel signs design concept
Hotel signs design itself is a relatively large concept, involving a wide range, such as small desktop signs, large curtain wall luminous letters, can be said to be a component of the hotel signs. We all know that the hotel signs is a part of the hotel image system, a part of the customer dealing, many guests before entering the hotel, in fact, through the eyes to observe, rather than far away contact with the relevant staff.
The core of hotel signs design lies in how designers understand the needs of guests. Whether guests come to "stay" or "enjoy" the hotel, the needs for hotel signs vary. "Stay" means that guests find the signs themselves, while "enjoy" means that guests need the signs to serve them. By studying and analyzing the passive needs of guests for the hotel signs system, we can grasp the core of hotel signs planning and design.
Design style to let users perceive the positioning and taste of the hotel in the first time, this requirement is very nihilistic, very abstract, in fact, when the user observes the hotel from a distance, it is generally possible to perceive some internal temperament and spiritual style through the image signs, and the service details for the user is to enter the various details to reflect, so the process of user interaction with the hotel in the early stage is mainly carried out through the image signs. Not the more complex the better, this may be dismissive in the eyes of many signs designers, but in fact, how many hotel brands can we remember, most of the hotel image identification system can be said to be forgotten by the user brick, why, no personality, no characteristics, or too pompous, in short, can not remember, can not leave an impression in the user's mind. This is very fatal, for some high-end hotel brand service providers, brand value not only needs to be reflected through service details, image signs is also a very important component.
Scalability should be preset in the early stage, why do hotel signs design need to consider scalability, we need a good understanding of the signs system of commercial supermarkets such shopping places, because there are many promotional activities, the placement of exhibition shelves is often changed, in fact, we can understand with the same idea, hotel signs also need this scalability, although hotel rooms and conference venues can not be changed, but the corresponding service items are also changed with the actual needs of society, Especially now some hotels are promoting smart digital signs.